Message from Scott Cowie, head, Senior Division
Saturday, Oct. 25: Stewards Dance – Student Centre, 8:30 p.m.
Monday, Oct. 27: Parent Teacher Interviews, classes end at 1:15 p.m.
Thursday, Oct. 30: Parent Teacher Interviews, no classes
I’m sure most of you are familiar with the phrase “Just Do It”. It’s hard to believe that this immensely successful Nike ad campaign started over 25 years ago. To this day, sociologists and other scholars who study these sorts of things, point to the iconic slogan as “the last great tagline in advertising history” (www.adweek.com, July 2, 2013).
In Monday’s assembly the boys heard from Jordan Gildersleeve, co-founder of the “MoRide,” a fundraising initiative that promotes awareness of cancers that chiefly impact men, and the organizations devoted to supporting victims and to finding cures to the deadly disease.
According to Gildersleeve, about a year ago, he and two friends started on their journey, riding their bikes across Canada. The dedicated trio of cyclists faced rain, sleet, hail and snow (the U.S. Postal Service has nothing on these guys) during their 45-day trip from Vancouver to Toronto. Here’s a link to a brief video spotlighting Gildersleeve and the other two riders, Ben Frisby and Kevin Shaw.
Gildersleeve’s talk was inspirational in many ways, but I was most impressed when he spoke about all of the obstacles that stood in the way of making his dream become a reality. First, he claimed that neither he nor his two friends had any experience with organizing an event of this magnitude. Second, none of them knew how they’d manage to take time off work. Third, only one of the three actually owned a bike!
Rather than being deterred by these impediments, Gildersleeve and his team faced the challenges head on, persevered through much hardship during the ride, and ended up exceeding their ambitious expectations. Indeed, upon reaching their final destination, they found that they’d shattered their original fundraising target, managing to raise a remarkable $122,000 to promote their cause.
It’s easy to make excuses, to dwell on failure, or to look for reasons as to why we can’t accomplish our goals, but more often than not, I’ve found that those who have impact, and make a difference in their own lives and in the lives of others, do so because they simply decide to “just do it.”
“Successful people aren’t born that way. They become successful by establishing the habit of doing things unsuccessful people don’t like to do. The successful people don’t always like these things themselves; they just get on and do them.”
– William Makepeace Thackeray
Thanks for reading,